Mobile web usage on the rise

The Nielsen Company has just released the results of a survey regarding the amount of people using the mobile web across the globe. It shows that there has been a 34% increase in the number of people using the mobile web from July 2008 to July 2009.

This is not surprising as we all know that the mobile web is becoming increasingly ubiquitous as a platform to access social media and other information driven services.  What is surprising with these particular statistics is that women, teens and seniors are leading the way, in terms of growth (year on year percentages). Amazingly, seniors are seeing a 67% percent growth in mobile web usage in the last year.

mobile_web_audience

To read more about these stats check out the Nielson blog.

SA Internet vs Mobile

Biggest Websites in South Africa
Biggest Websites
Biggest Mobile Websites
Website Unique Monthly Visitors Website Unique Monthly Visitors
News24 1 859 569 Soccer Laduma Mobile 229 506
MSN 1 305 839 24.com Mobile WAP 185 149
IOL News 1 237 502 MyBroadband Mobile 30 939
Hotmail 1 178 646 Blueworld Mobile 20 176
Webmail 827 599 Times Mobile 19 600
MWEB 732 746 Kick Off SA Mobile 14 100
MyBroadband 698 684 PrivateProperty Mobi 12 278
Vodacom4me 610 403 SundayWorld 7 134
Supersport 596 592 M.iol.co.za 6 753
Junkmail 591 477 Trudon Mobile 5 643

Source

These stats make for some pretty interesting reading as they show the growth of mobile over the last couple years or so. I’m not going to analyze these stats, I merely wanted to point them out to you and hopefully generate some conversation about them. Feel free to post a comment or thought below :)

Got an opinion?