One of the projects that I have been working on, for quick some time now, involves the development of a WordPress plugin that easily and automatically coverts your standard website into a smart phone optimized (iPhone , Android, and other smart phones) mobile site. This is pretty useful in that it does all the work for you! You simply download the plugin, install and activate it, and you’re on your way!
With the growth of the mobile web becoming exponential, it does seem that this is certainly the way to go. You get to publish your content as you always have, through WordPress, but when visitors interact with your site on a mobile phone, they experience it in a much more intuitive and interactive fashion!